Dublin Place Brand

The Dublin Place Brand was created to increase awareness of our city and region on the global stage. It provides a strong identity for Dublin, reinforced by the Dublin.ie website, which is a one-stop shop for living, working, studying and investing in our capital city.

Cities all over the world compete for investment, talent, students and visitors. Having a strong united brand for the region plays an important role in helping Dublin stand out in a competitive landscape. This helps us create new jobs and drive economic growth.

Featuring stories, articles, event listings and informative content, Dublin.ie offers visitors an insight into why our city is such a great place to live, work, study and do business. The site is designed for both national and international audiences. Our aim is to attract skilled talent, international investment, startups and students, while also inspiring those already living here to make the most of their Dublin experience. 

Beyond the website, video, digital and physical marketing materials are also used to showcase Dublin. Find out more on Dublin.ie's Instagram, Facebook account and LinkedIn profile.